LeadEngine relies on a unique solution with 20 years of experience for sending mass emails. The underlying experience and the technology based on several products, SenderEngine, MailEngine, and LeadEngine it is also applied to.
Of the three solutions, SenderEngine is the lowest-level service, which is basically a professional SMTP mailing solution across multiple servers with advanced bounce mail handling.
Because Mautic, which is the heart of LeadEngine, does not have a stand-alone mass emailing solution, SenderEngine provides it as its own solution.
In addition to the use of ‘SenderEngine’ – without the need for completeness – it is possible to
* The solutions all work for a reliable and – as far as possible – SPAM-free mailing goal.
Although ‘SenderEngine’ – as an SMTP mailing solution – can be used independently of this plugin, the plugin provides an integrated solution for the email sending and the mentioned unique bounce mail handling.
With the plugin you may send your emails via SenderEngine SMTP servers
Bounces can be scored by type. During recurring bounce events scores accumulate. You may set a score threshold to when unsubscribtion gets triggered.